‘4 Tools to Help Build a Social Media Analytics Report′ by Jay Baer
Jay Baer ‘s latest ‘Convince & Convert’ blog post is titled “4 Tools to Help Build a Social Media Analytics Report″.
Baer says, “In some circles, social media marketers still get a bum wrap for not being able to prove how their work impacts the bottom line. Despite an abundance of overwhelming evidence to the contrary, many business leaders still view social media as a “nice to have” but not a necessity. “We see our competitors employing social media,” they say, “so we use it too.” If this sounds like your place of business or if you are just looking for a better way to demonstrate value from your social media channels, take a look at the four analytics tools to follow”.
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