The latest article on ‘Website Magazine’ is titled “5 Questions to Ask Your Social Media Consultant”.

Allison Howen says, “A brand’s social media presence is only as effective as the person managing it.

This is why it is important for social media consultants to not only be well versed in content posting strategies, but also familiar with important metrics that can be used to measure a brand’s social success.

That being said, every social media consultant is different. One person may measure success by the number of followers a brand has, while another might measure success based on fan interactions”.

5 Questions to Ask Your Social Media Consultant

Website Magazine

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