The latest article on  ‘Marketing Land’ is titled “Klout’s New Product Invites Businesses To Get Serious About Social Influence”.

Matt McGee says, “Klout is hoping businesses will start to take social influence — and Klout itself — more seriously with today’s announcement of an analytics dashboard called Klout for Business.

Klout describes it as “a set of tools designed to help you unlock the reach and power of your most influential audience members.” It’s not Klout’s first business tool — the company has grown its Klout Perks offering that gives brands a way to connect with people that Klout considers to be influential consumers by offering them access to products, services and experiences”.

Klout’s New Product Invites Businesses To Get Serious About Social Influence

Marketing Land

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