‘7 Ways to Write Damn Bad Copy’ – ‘Copyblogger’ Blog
The latest post on ‘Copyblogger’ Blog is titled “7 Ways to Write Damn Bad Copy”.
Demian Farnworth says, “It’s obvious that creativity is an essential part of being a remarkable writer.
But when a results-oriented writer says “creative” and an image-oriented writer says “creative” you have to understand that they are talking about two completely different things.
The results-oriented writer emphasizes problem solving with clear, concise, and compelling copy(for example: How do I demonstrate that our product will solve our target customer’s problem?)”.
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