The latest article on ‘The Forrester Blog’ is titled ““Letter From Germany” — Lead Management Reaches Its First Summit”.

Peter O’Neill says, “Peter O’Neill here and welcome to another “Letter from Germany” post where I highlight something important for you about B2B marketing in Germany.  Last week I attended the first Lead Management Summit in Munich, an event organized by the business media publisher Vogel Business Media together with DemandGen AG, the European arm of that worldwide consulting group.  More than 150 attendees were treated to an agenda jam-packed full of user experience stories enriched by each speaker with their own set of useful anecdotes”.

“Letter From Germany” — Lead Management Reaches Its First Summit

The Forrester Blog

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