ShopIgniter has released a free white paper titled “Marketing in Social Streams”.

The ShopIgniter team says, “For most brands, reaching customers in social and mobile is a strategic priority.

There are huge rewards awaiting marketers that figure out how to both reach customers here and get them on the path to purchase.

And since more than 50% of social activity is on mobile devices, your social customers are your mobile customers.

Finally, executing interactive campaigns within social streams is the most effective way to increase real business outcomes from your digital marketing spend

It’s time to capitalize on this opportunity.

In this whitepaper, you will learn:

  • How to design and execute a strategy for engaging and converting your social+mobile customers
  • Why marketing in the newsfeed is so effective and so different
  • How to scale reach, frequency and outcomes
  • Real world examples and results”.

ShopIgniter’s ‘Marketing in Social Streams’ White Paper

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