‘4 Clever PPC Opportunities Ecommerce Marketers Won’t Want to Miss’ – HubSpot

The latest article on HubSpot blog is titled “4 Clever PPC Opportunities Ecommerce Marketers Won’t Want to Miss”.

Chris Darabi says, “If you’re a PPC veteran, it’s tempting to devote all your time to the bigger picture and finding creative new ways to drive cheap, conversion-friendly clicks. This is especially true forecommerce businesses, which are playing in an incredibly complex space, particularly when using PPC. As a result, it’s quite common to overlook some of the low-hanging fruit — the kind of stuff that’s easy to implement and delivers fast results”.

4 Clever PPC Opportunities Ecommerce Marketers Won’t Want to Miss