‘Why Blogging is The Lifeblood of a Business Website’ – ‘Business 2 Community’ Article

Hamzah Qutub says, “Whatever social media geeks say about death of blogging with the rise of social media and microblogging sites such as Tumblr, Twitter etc, the fact is that Blogging remains one of the most reliable tools in the arsenal of a marketer. In my earlier posts Benefits of Blogging and Why Blogging is an Important part of Inbound Marketing I’ve discussed the issue of business blogging . Other than SEO benefits a business website has a lot to gain if they have an active blog.

SEO Agencies: I regularly come across SEO and Online Marketing companies who are recommending blogging as a lead generation tool for their clients but their own blogs haven’t been updated for a blog time and then there are others in the business of Online Marketing who are blogging but without any strategy and just publishing self promoting posts and that too once or twice a month”.