‘Copywriting: How long (or short) should your copy be?’ – ‘MarketingExperiments’ Blog
The latest ‘MarketingExperiments’ blog post is titled “Copywriting: How long (or short) should your copy be?”.
Daniel Burstein says, “How long should this blog post be?
What about your landing page? Or email?
Content length discussions are as old as human communication itself. When Ug (the first critic) said to Zog about his cave paintings, “You had me at ‘Zog kill bison.’ All the rest was unnecessary commentary. I lost interest.”
On Wednesday’s free MarketingExperiments Web clinic – “Long Copy vs. Short Copy: How discovering the optimal length of a webpage produced a 220% increase in conversion” – Flint McGlaughlin, Managing Director, MECLABS, will share our discoveries about copy length”.
Comments are closed.