‘Content Marketing Focus: Lessons from Steve Allen’ by Patsi Krackoff
Patsi Krackoff’s latest blog post is titled “Content Marketing Focus: Lessons from Steve Allen”.
Krackoff says, “Having a hard time staying focused on your business content marketing? Focus-schmocus. Sometimes you start off doing one thing and end up an expert at something else. Life is like that.
I look at content marketing as an experiment or adventure. Some things work well and you do more of them. Others, well, let’s hope you haven’t wasted money as well as time.
Steve Allen was a famous comedian who started The Tonight Show, in 1954, long before Johnny Carson became the host (and later Jay Leno)“.
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