The latest article on ‘MarketingProfs’ is titled “Seven Steps You Can Take to Capitalize on the Mobile Video Viewing Shift”.

Frank Sinton says, “By now you—marketer, brand manager, PR practitioner, executive—have figured out that in this new, content-driven, multichannel environment your brand is now, among other things, a content publisher.

You’ve also likely figured out how important and effective video as a medium can be for engaging consumers and bringing them into your sales funnel. And just when you had the whole YouTube video, Web surfing thing figured out, the ground beneath your marketing strategy shifted“.

Seven Steps You Can Take to Capitalize on the Mobile Video Viewing Shift

MarketingProfs

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