The latest article on  ‘Marketing Land’ is titled “Pinterest Introduces “Rich Pins” With More Content To Drive More Actions”.

Greg Sterling says, “In an effort to make its pins (images) more useful and actionable Pinterest is introducing more information into selected categories of pins: movies, products and recipes. These new “rich pins” provide additional background and information, depending on the category.

After looking for some time this evening, I was unable to find any rich pins “in the wild.” However, you can see what it looks like in a screenshot provided by the company (below). The additional information beneath the image is what’s new”.

Pinterest Introduces “Rich Pins” With More Content To Drive More Actions

Marketing Land

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