‘Online Shoppers Want More Delivery and Return Options’ – ‘MarketingProfs’ Blog
The latest article on ‘MarketingProfs’ is titled “Online Shoppers Want More Delivery and Return Options”.
Ayaz Nanji says, “More than 8 in 10 people (83%) are satisfied overall with their online shopping experiences, according to a recent report examining consumers’ e-commerce preferences by comScore and UPS.
However, satisfaction drops below 50% when shoppers are asked about flexibility to choose delivery dates, ability to choose a specified time of day for delivery of purchases, and flexibility to re-route packages.
Below, additional key findings from the report, UPS Pulse of the Online Shopper: A Customer Experience Study, which examined the integrated buying experiences of 3,000 US consumers shopping in physical stores and online“.
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