The latest article on ‘Website Magazine’ is titled “Facebook News Feed Ads Outperforming Google”.

Pete Prestipino says, “At the end of March, Facebook opened up its news feed ad inventory to the Facebook Exchange (FBX), allowing advertisers to retarget their site visitors.

But how have those ads performed?

A new report from FBX partner Triggit, from two retail-focused FBX news feed campaigns, suggests the news feeds ads outperformed the right-rail FBX ads as well as ads from Google AdX”.

Facebook News Feed Ads Outperforming Google

Website Magazine

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