‘Pinterest-ing Insights, Advice for Merchants’ – ‘Website Magazine’ Article
The latest article on ‘Website Magazine’ is titled “Pinterest-ing Insights, Advice for Merchants”.
Amberly Dressler says, “If you had to guess, what social network do you think has the potential to drive long-tail traffic well into 30 days and beyond? Did you guess Pinterest? Then you must know that this platform is navigated in a variety of ways, providing multiple entry points to raise visibility and discoverability of older, yet popular pins yielding outbound click traffic.
In fact, Piqora (formerly Pinfluencer) reports that 70 percent of the clicks happen within the first two days of a pin’s existence, while the remaining 30 percent of the clicks can come all the way through 30 days and even beyond. This means it’s important for merchants to have a plan for removing old pages or handling out-of-stock items”.
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