‘Determining Relevance: How Similarity Is Scored’ – MOZ Blog

The latest MOZ blog post is titled “Determining Relevance: How Similarity Is Scored”.

Matt Peters says, “Today’s web search engines have sophisticated ways of measuring whether a web page is related to a given query, based on decades of research in Information Retrieval. Join me as I explore the inner workings of a search engine’s relevance engine and explain what it means for SEOs”.

Determining Relevance: How Similarity Is Scored

MOZ Blog