‘How to Build an Audience that Builds Your Business’ – ‘Copyblogger’ Blog
The latest post on ‘Copyblogger’ Blog is titled “How to Build an Audience that Builds Your Business”.
Brian Clark says, “There was a time — not too long ago — when you could solve your sales problems by simply throwing money at television, print, and radio ads.
And that approach can still work … if you’ve got a lot of time and a lot of money.
But even if you do, traditional (interruptive) advertising has lost its mojo. People are dropping out, turning on, and tuning in … to content”.
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