The latest article on  ‘Marketing Land’ is titled “Convert Email Subscribers To Customers”.

Cara Olson says, “Email is a great vehicle for reducing the time between key milestones for a subscriber. After all, subscribers are great, but customers are even better. Take advantage of email’s automation capabilities with these triggers at various subscriber milestones to create additional purchases.

Subscribers That Have Never Purchased

The first of these key milestones is reducing the time between when a subscriber signs up for email and the time of their first purchase”.

Convert Email Subscribers To Customers

Marketing Land

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