The latest article on ‘MarketingProfs’ is titled “Free and Paid Ways to Promote Your Brand on YouTube”.

Alesia Krush says, “Just as with Google search, you have both free and paid advertising options with YouTube. The free ones include optimizing for YouTube search and social networking, while the paid alternative is using AdWords for video.

Now, can a marketer combine free and paid YouTube promo methods in a campaign? Of course. Moreover, if you do it the smart way, each individual method becomes more effective. For example, if your get more video views with AdWords, that will help those videos rank higher in YouTube search.

In this article I’ll discuss…

  • How to use AdWords for videos to promote a brand on YouTube
  • How to make YouTube videos visible in search (for free)
  • How to effectively combine YouTube AdWords and YouTube SEO in a campaign“.

Free and Paid Ways to Promote Your Brand on YouTube

MarketingProfs

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