‘Seven Things Marketers Need to Know About iOS7’ – ‘MarketingProfs’ Blog
The latest article on ‘MarketingProfs’ is titled “Seven Things Marketers Need to Know About iOS7”.
Tobin Dalrymple says, “Apple has unveiled iOS7—the biggest change ever made to, arguably, the world’s most popular smartphone and tablet operating system.
The timing of this radical transformation is no accident. Apple is facing increasing competition. Because of the impressive gains from players such as Samsung, the mobile landscape is no longer under Cupertino’s control.
Which is why marketers shouldn’t see iOS7 as just a fancy new face on an old platform“.
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