‘Social Media IS the 7 P’s of Marketing’ – ‘Business 2 Community’ Article
The latest article on ‘Business 2 Community’ is titled “Social Media IS the 7 P’s of Marketing”.
Jason King says, “The 7 P’s of Marketing existed well before the explosion of Social Media and for decades has been taught to Students, Marketers and Business people as the fundamental basics of Marketing, known as the Marketing Mix. For any Marketer or Business knowing your 7 P’s is always a good place to start with Marketing, but as you become more advanced there are so many other theories, elements and concepts involved.
The initial 4 P’s of Marketing is more widely used whereas B2B and International Marketing are more suitable for the use of the 7 P’s. However any business in any industry can use the 7 P’s, but can we apply Social Media to all 7 elements?”
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