‘Three Ways Mobile Marketing Can Help Retain Customers’ – ‘MarketingProfs’ Blog
The latest article on ‘MarketingProfs’ is titled “Three Ways Mobile Marketing Can Help Retain Customers”.
Tim Cascio says, “If your brand can’t retain a customer, to replace that customer’s business you’ll need to spend 6-7 times more than you would have to retain it, according to Frederick Reichheld of Bain & Company. So how do you keep your customers coming back for more?
Customers who engage with a brand through multiple channels exhibit deeper loyalty than single-channel customers do. Those loyal customers are the ones who will be advocates for your brand“.
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