‘When to Add or Remove a Persona in Your Marketing Strategy’ – HubSpot
The latest article on HubSpot blog is titled “When to Add or Remove a Persona in Your Marketing Strategy”.
Dolly Howard says, “By now, you’ve heard the term “personas” — or “buyer personas” — and know that inbound marketing is really about creating persona-driven content that encourages engagement between you and your ideal customers within the channels they feel most comfortable. You’ve most likely already started to plan out how to create these buyer personas, which people on”.
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