‘The Bare Bones of a Video Marketing Strategy’ – ‘Business 2 Community’ Article
The latest article on ‘Business 2 Community’ is titled “The Bare Bones of a Video Marketing Strategy”.
Neil Davidson says, “The first step in any marketing strategy is to think about what your audience wants and what people need – and not just in relation to your product, but in general. What takes up their time? What causes them stress? By understanding that, you start to build up a picture of what is competing against you for their time and attention, and what “problems” you can create content around that will resonate with them and capture their attention.
Once you have thought about that, Dan Safkow from Video Marketing Minute suggests a very simple formula when starting out on a video marketing strategy”.
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