The latest article on Business Insider is titled “REPORT: Facebook Will Sell 15-Second Video Ads For $2.5 Million A Day”.

Laura Stampler says, “Bloomberg reports that Facebook will sell 15 second long television-style ads, that will appear on its site, for as much as $2.5 million a day. By comparison, 30-second ads on the Super Bowl tend to go for $3.5 million.

Fifteen seconds is the same length as an Instagram video.

The video ad feature a big bet for Facebook. Apple, for instance, once attempted to charge $1 million for an ad in its iAd mobile system but was forced to gradually draw down the price when clients balked”.

REPORT: Facebook Will Sell 15-Second Video Ads For $2.5 Million A Day

Business Insider

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