‘Why This Ecommerce Startup Is Chasing a Different Kind of Growth’ – ‘Mashable’
The latest post on ‘Mashable’ is titled “Why This Ecommerce Startup Is Chasing a Different Kind of Growth”.
Dani Fankhauser says, “When it comes to ecommerce, the recipe for success includes setting up a great digital experience that matches buyers and sellers, then letting network effects take charge to accelerate the number of transactions. Etsy and Ebay, with their massive userbases, did this right.
But one startup just out of Y Combinator, Lollipuff, is taking a different route. In fact, the site is limited to one shoe brand (Christian Louboutin), one bag brand (Chanel), on dress brand (Herve Leger) and a fourth brand (Balenciaga) that founder Fei Deyle says is just an experiment”.
Why This Ecommerce Startup Is Chasing a Different Kind of Growth
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