The latest article on Business Insider is titled “Jumptap Reveals The 5 Secrets To Successful Mobile Video Advertising”.

Laura Stampler says, “According to Adobe, video consumption on mobile devices increased by 300% in 2012 — and it’s only growing. As consumers become increasingly open to watching videos on their smaller streams, marketers need to begin adapting to the medium’s opportunities as well.

Lewis Rothkopf, SVP of network development and publisher acquisition at mobile ad company Jumptap — which was recently acquired in a huge deal with Millennial Media — told us what marketers need to know to produce successful mobile video ads”.

Jumptap Reveals The 5 Secrets To Successful Mobile Video Advertising

Business Insider

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