The latest article on ‘MarketingProfs’ is titled “Why People Share on Social Media”.

Ayaz Nanji says, “The most common reason people post on social media is “to share interesting things” (61%), according to a recent report from Ipsos.

The next most popular motivation is to “to share important things” (43%), followed by “to share funny things” (43%).

Other common reasons for sharing online are “to let others know what I believe in and who I really am” (39%); “to recommend a product, service, movie, book, etc.” (30%); “to add my support to a cause, an organization, or a belief” (29%); and “to share unique things” (26%)“.

Why People Share on Social Media

MarketingProfs

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