Shawn Collins’ latest blog post is titled “B2C vs. B2B Affiliates in 2013”.

Collins Says, “Affiliates were asked “Do you typically promote products and services geared towards consumers or businesses?” for the 2013 Affiliate Summit AffStat Report.

The results revealed that few affiliates, just 1.3%, are solely focused on B2B (business to business).

However, nearly a third (29.7%) are promoting both B2B and B2C (business to consumer) products and services”.

B2C vs. B2B Affiliates in 2013

Shawn Collins’ Blog

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