‘How to Draw Meaningful Conclusions from Social Media Metrics′ by Jay Baer

Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “How to Draw Meaningful Conclusions from Social Media Metrics″.

Baer says, “The wealth of information available to social media marketing practitioners is staggering. Companies typically track “likes” and retweets, but they can also track things they rarely focus on: the qualified leads coming from social, a company’s share of a conversation, and even the amount of revenue generated from an individual social marketing initiative. While this”.

How to Draw Meaningful Conclusions from Social Media Metrics

Jay Baer’s ‘Convince & Convert’ Blog