The latest article on ‘MarketingProfs’ is titled “Five Steps to Highly Effective Social-Mobile Campaigns”.

Andy Lombard says, “As a marketer, your every encounter with a smartphone-toting consumer should be considered an opportunity: Every mom who searches for product info in a grocery store, every kid who checks in at a concert venue, and every pet-lover who tweets a photo of his dog is a potential buyer to be reached via mobile.

They want to buy. You want to sell. But how do you make the connection happen?

Best-practices for mobile campaigns may be unclear to many, but the mobile opportunity is all around us. Here are five can’t-miss steps to highly effective social-mobile campaigns“.

Five Steps to Highly Effective Social-Mobile Campaigns

MarketingProfs

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