The latest article on ‘MarketingProfs’ is titled “How B2B Commerce Is Changing”.

Ayaz Nanji says, “Most B2B vendors (57%) say B2B commerce is fundamentally changing and shifting from offline to online, according to a recent report from Intershop.

A similar number of those surveyed (51%) said they are changing their organizational structures and business models to adapt to this shift.

Moreover, 44% of respondents said business-to-business vendors are now adopting business-to-consumer best-practices to change and optimize the B2B purchasing”.

How B2B Commerce Is Changing

MarketingProfs

Sharing is caring