‘The Smartest Brands Use Real-Time Marketing To Capitalize On Trends’ – Business Insider

The latest article on Business Insider is titled “The Smartest Brands Use Real-Time Marketing To Capitalize On Trends”.

The BI team says, “Since the early days of advertising, companies have been trying to figure out how to advertise in the right place, at the right time.

The best way to reach potential customers is to be where they are. On the Web, that means knowing what videos and stories people are sharing, as they share it. With today’s real-time marketing, advertisers can move quickly to take advantage of news stories, consumer behavior, and any kind of relevant content that goes viral”.

The Smartest Brands Use Real-Time Marketing To Capitalize On Trends

Business Insider