The latest article on  ‘Marketing Land’ is titled “Conducting A Multi-Point Inspection On Your Email Program”.

Clink Kaiser says, “I like lists. Okay, that’s not quite true. I LOVE lists. Growing up, one of my favorite book series was The Book of Lists. So it’s no surprise then that when it comes to email marketing, I seek out opportunities to use them.

One great combination of marketing and lists takes place at any car service center. Through an offering often called a “multi-point inspection,” the auto shop conducts a laundry list of maintenance checks as a diagnostic tool to see if anything needs attention”.

Conducting A Multi-Point Inspection On Your Email Program

Marketing Land

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