‘Use Content To Convert The Invisible Sale′ by Jay Baer
Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “Use Content To Convert The Invisible Sale″.
Baer says, “Prospecting for new business is a painful duty relished by very few business owners. No one likes to cold call or cold email. Because of this, far too many companies fail because they don’t keep their sales pipeline full of highly qualified prospects. In my earlier days, a VP of Biz Dev at a regional”.
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