The latest article on Business Insider is titled “Google Made A Huge Change To Its Search Algorithm To Make Ads More Intrusive”.

Jim Edwards says, “Google made a big change to the way it displays advertising alongside search results yesterday, one that will likely result in users seeing bigger search ads with more links in them at the top of search pages. That’s because the changeincentivizes advertisers to use more of Google’s “ad extensions” that make search ads look bigger and fancier.

The change will also penalize advertisers who aren’t using ad extensions – which is why the change is expected to result in a lot more advertisers using them, and a lot more users seeing them”.

Google Made A Huge Change To Its Search Algorithm To Make Ads More Intrusive

Business Insider

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