‘Better Pinterest Contests?’ – ‘Website Magazine’ Article
The latest article on ‘Website Magazine’ is titled “Better Pinterest Contests?”.
Pete Prestipino says, “Contests are a popular and effective method to acquire new users in the social media realm, and, hands down, one of the best digital destinations to run those sorts of initiatives these days is on Pinterest.
Contests can sometimes result in low-quality acquisitions of course, and brands need to be careful of the methods they use if the aim is to build a more relevant and loyal following on the network (which it should be). Pinterest has added several guidelines to its Acceptable Use Policy to ensure the Pinterest experience remains optimal for users”.
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