MarketingSherpa has released a case study titled “Travel company’s name-your-own-price campaign increases Facebook reach 800%”.

Allison Banko says, “Endless opportunities to market online have caused many to turn a blind eye to one of the most valuable tools at a marketer’s disposal: in-person engagement. While email and social media campaigns have proven to be effective, starting efforts outside the confines of a computer screen with a warm handshake and friendly conversation can be invaluable.

Discover how Bonvoy Adventure Travel marketed its flex pricing plan with a one-day live event in New York City to put its team right in front of consumers, boosting Facebook reach 800% and increasing direct traffic to the company website by 775%”.

Travel company’s name-your-own-price campaign increases Facebook reach 800%

MarketingSherpa

Sharing is caring