‘E-Commerce To Cross $200 Billion Threshold This Year’ – ‘Marketing Land’ Article
The latest article on ‘Marketing Land’ is titled “E-Commerce To Cross $200 Billion Threshold This Year”.
Greg Sterling says, “It’s all but certain that when the smoke clears after Q4 holiday shopping in the US, e-commerce will have crossed the $200 billion threshold for the first time. That’s based on extrapolating from data released today by comScore.
The firm reported that e-commerce in the third quarter was $47.5 billion. That’s up 13 percent vs. Q3 2012. We can probably expect fourth quarter e-commerce spending to be more than $60 billion, which would easily lift the full-year 2013 total to more than $200 billion”.
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