‘Let’s Talk About Digital Ad Fraud, Because It’s Everywhere’ – HubSpot
The latest article on HubSpot blog is titled “Let’s Talk About Digital Ad Fraud, Because It’s Everywhere”.
R. Scott Raynovich says, “Most digital advertising is worthless. Especially the ad networks. These stories are everywhere. I just heard another one, on the phone. Want proof? It’s already out there. I have plenty of personal experience and sources.
I know a CEO of a digital ad firm that says that most of the people he deals with are sleazy and lie. I have several personal experiences of ad buys in which I was getting nothing for something. I also have several colleagues with similar proof and dozens of other pieces of evidence that digital advertising is rife with fraud”.
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