‘How Your Reputation Could Help or Hurt Your Small Business’ – ‘Business 2 Community’ Article
The latest article on ‘Business 2 Community’ is titled “How Your Reputation Could Help or Hurt Your Small Business”.
Jean Dion says, “If you’re following guidelines put out by the U.S. Small Business Administration, you’re spending about 7 percent to 8 percent of your annual revenue on expenses associated with marketing your small business. That’s a huge chunk of change, but your spending might not be complete. In fact, if you’re not allocating any time or resources to defending and promoting your own reputation, the entire success of your company could hang in the balance“.
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