The latest article on ‘The Forrester Blog’ is titled “India’s Online Retail Spending Will Reach $16 Billion By 2018”.

Jitender Miglani says, “The Indian online retail market is still nascent, yet it is growing rapidly. Despite all of the existing challenges — underdeveloped logistics and supply chain operations, poor last-mile connectivity, delivery rejections at the doorstep when cash-on-delivery payments are used, and low conversion rates — online retail in India grew by 67% in 2013. Forrester expects India’s online retail spending to grow at a compound annual growth rate (CAGR) of more than 50% over the next five years as more Indian consumers start purchasing online. Our recently published report India Online Retail Forecast, 2013 To 2018 discusses our online retail forecast and the growth drivers for India“.

India’s Online Retail Spending Will Reach $16 Billion By 2018

The Forrester Blog

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