The latest post on ‘Copyblogger’ Blog is titled “How to Create Exquisite Subheads”.

Jerod Morris says, “
Sorry.

I hate to be the bearer of bad news, but you know all that work you do to drive people to your blog posts?

All the content optimization (don’t you say SEO!), all the agonizing over your headline, even the nitty-gritty of your word choice and sentence crafting?

Yeah, well, most people aren’t going to read those words and sentences“.

How to Create Exquisite Subheads

‘Copyblogger’ Blog

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