Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “These are the 6 Steps I Use for Great Content Marketing″.

Baer says, “Now that it’s a “thing,” we have a tendency to overcomplicate content marketing. Not coincidentally, this was also the case when websites became a “thing” as well as when email, and SEO and social media got hot. Probably even butter churning, when that first went viral (or whatever passed for viral in feudal Europe)”.

These are the 6 Steps I Use for Great Content Marketing

Jay Baer’s ‘Convince & Convert’ Blog