‘How to Get More Leads by Optimizing Your Website Images’ – HubSpot
The latest article on HubSpot blog is titled “How to Get More Leads by Optimizing Your Website Images”.
Diana Urban says, “There’s a lot of advice out there on how to get more leads from your website: build an intuitive conversion path, place your form above the fold, make your calls-to-action stand out with contrasting colors, and so on.
But sometimes there are simple optimizations you can make that can have a big impact on your conversion rate that aren’t so obvious.
Here’s a not-so-obvious one: By decreasing the file size of the images on your landing pages, you can increase conversion rates and get more leads“.
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