The latest ‘Econsultancy’ blog post is titled “How to market your branded Facebook page”.

Christopher Ratcliff says, “It’s getting tougher and tougher for brands to make an impact through organic means on Facebook.

In a recent tweak to the news feed algorithm, companies that run Facebook pages have seen a substantial drop-off in reach as Facebook prioritises content from users who your followers engage with the most.

That’s not to say that it’s now impossible to get your unpaid posts seen by your fans, it’s just that they’re more likely to only be seen by users who regularly engage with your page“.

How to market your branded Facebook page

‘Econsultancy’ Blog

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