‘6 Incredibly Insightful Marketing Reports You Should Be Running ‘ – HubSpot

The latest article on HubSpot blog is titled “6 Incredibly Insightful Marketing Reports You Should Be Running”.

Rachel Sprung says, “There are hundreds of reports that you can run to dig into your marketing. But the question is often where to start — what are those basic reports you can run to help get you comfortable digging into the copious amounts of data at your fingertips?

Some important metrics that you should track are traffic, leads, and customers — all of these are important to get the full picture of your marketing funnel. But you probably already look at that stuff. Having the ability to dig in even further to see where your traffic and leads are coming from, what content they interacted with, when they converted, and how long it took to close are important to really uncover meaningful, actionable data. This post will help you get at that — it compiles some of the reports that can get you started on some of the basics in marketing reporting”.

6 Incredibly Insightful Marketing Reports You Should Be Running

HubSpot