’10 Ways to Optimize Your Emails for Better Engagement’ – HubSpot
The latest article on HubSpot blog is titled “10 Ways to Optimize Your Emails for Better Engagement”.
Sam Kusinitz says, “Despite a few years of “email is dead” chatter, I don’t think many would argue that email marketing remains at the forefront of many people’s digital marketing strategies.
In fact, according to Sikich, 70% of digital marketers see email as the top medium for ROI and 62% of B2B marketers plan to continue to increase spending for email marketing.
But is email actually, still, one of the most effective ways to reach consumers, or has it become yet another over-saturated and over-used channel?”.
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