‘The Boring Niche’s Secret Weapon’ – ‘Copyblogger’ Blog
The latest post on ‘Copyblogger’ Blog is titled “The Boring Niche’s Secret Weapon (And How to Use it)”.
Sean Smith says, “I hear it constantly: “My niche isn’t sexy enough for content marketing.”
It’s a lie.
It’s a crutch.
It’s a flat-out excuse.
The problem isn’t with the niche, it’s with your perception. The problem is you aren’t thinking about what makes your steak sizzle.
The “boring” niche actually has a secret weapon”.
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