‘Digital marketing optimization: five lessons from the top performers’ – ‘Econsultancy’ Blog
The latest ‘Econsultancy’ blog post is titled “Digital marketing optimization: five lessons from the top performers”.
Graham Charlton says, “The average conversion rate in Adobe’s Digital Optimization survey is 2.6%. However, 20% of companies have a conversion rate greater than 4.5%.
So what is the secret behind the success of this 20%? What can other companies learn from this approach?
Let’s delve into the results, based on a global survey of 1,000 marketers and supported by Econsultancy”.
Digital marketing optimization: five lessons from the top performers
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